Official: Ford Axes Mercury

Topic: Official: Ford Axes Mercury (Read 18004 times) previous topic - next topic

Official: Ford Axes Mercury

Reply #45 – June 04, 2010, 08:08:56 AM

Quote from: Watchdevil;324212

Here is the original 1939 Lincoln Continental bow wave grille... That is the official name of it. It was designed to look like a ship moving through water and displacing it. Looks like the new grilles are just as huge!

See, that actually looks good, and like a wave splitting on a bow (now I get it. Bow as in boat, not Bow as in archery). But it doesn't translate well to the new cars at all, which don't have the fuselage design of that era.

This does not make me think of a boat ploughing through water. It makes me think of a Hair-lip.

Official: Ford Axes Mercury

Reply #46 – June 04, 2010, 08:27:54 AM

Here's a great article explaining why Ford chose to shut down Mercury right now, and not a year ago when GM was cleaning house. It would have looked much less like a failure then than now.

http://www.autoblog.com/2010/06/03/why-ford-chose-to-kill-mercury-now/

Official: Ford Axes Mercury

Reply #47 – June 04, 2010, 08:28:42 AM

Quote from: oldraven;324220

See, that actually looks good, and like a wave splitting on a bow (now I get it. Bow as in boat, not Bow as in archery). But it doesn't translate well to the new cars at all, which don't have the fuselage design of that era.

This does not make me think of a boat ploughing through water. It makes me think of a Hair-lip.

I'd say Lincoln is definitely struggling with grille designs.

This Mark X I like a lot!

Official: Ford Axes Mercury

Reply #48 – June 04, 2010, 08:51:05 AM

Ya'll might get a laugh out of this but a few years ago I chopped an MKZ/Zephyr front end on a Mustang...

Official: Ford Axes Mercury

Reply #49 – June 04, 2010, 11:02:53 AM

I think that looks really awesome. Like a beefed up mark VIII.

Maybe lincoln will do it.

Official: Ford Axes Mercury

Reply #50 – June 04, 2010, 11:55:01 AM

Quote from: mcb82gt;324233

I think that looks really awesome. Like a beefed up mark VIII.

Maybe lincoln will do it.

You have not been paying attention.

Watchdevil's 'redesign' is exactly the kind of strategy that killed Mercury. Make it a Lincoln from nose to tail on the Mustang chassis, or don't do it at all. It's obvious that a grille and lights job won't cut it anymore. That said, I hope they do something along those lines (just without any 'Ford' bits visible on the inside or out). Lincoln really needs a coupe.

Official: Ford Axes Mercury

Reply #51 – June 04, 2010, 12:26:09 PM

Agreed. I think that the Fox Thunderbirds and Cougars are about as similar as two cars of different makes on the same platform should get. And even that may be too similar, as some people still call my Cougar a Thunderbird from time to time.

Official: Ford Axes Mercury

Reply #52 – June 04, 2010, 03:33:53 PM

Hey, at least they don't call it a Mustang. Gah! I was once directed to park with the Mustangs (all years) at a Mustang/Thunderbird Cruise.... by a club organiser! The saddest part was the guy was standing in front of my car.... where the bird emblem is visibly NOT a horse in a corral. Even after telling him the difference, he scanned the car and didn't look convinced. I was completely dumbfounded. If you're with the Thunderbird club, you should know a Thunderbird when you look at it. And if you're with the Mustang club, how could you possibly make that mistake? If it was a general, all-makes cruise-in, it would have been understandable.

Official: Ford Axes Mercury

Reply #53 – June 04, 2010, 04:36:57 PM

Last year I had to meet my wife at the ford dealer to sign the paper work out for her new escape, took my cat and all the sales people were outside, I was watching them check it out. They were all confused, they were not sure what it was. They asked is that a stock hood, They couldn't get over the 5spd, so when I popped the hood for them, one of them asked ok what is this. I guess they only know what they sell, and probably not much of that either.

Official: Ford Axes Mercury

Reply #54 – June 04, 2010, 07:54:20 PM

Quote from: Watchdevil;324223

I'd say Lincoln is definitely struggling with grille designs.

This Mark X I like a lot!

The Mark X looks like the cheshire cat

Official: Ford Axes Mercury

Reply #55 – June 04, 2010, 08:16:04 PM

MustangKZ Thats pretty awesome looking!

Look at this Cougar concept chop I found a few months ago lol

And this, would have made an awesome Cougar replacement. This was an actual concept car titled the Mercury "Messenger"

Official: Ford Axes Mercury

Reply #56 – June 04, 2010, 10:05:27 PM

I've been reading the demise on several forums. It kinda makes me wish I had a 4 eye Cougar.

Official: Ford Axes Mercury

Reply #57 – June 04, 2010, 10:26:29 PM

Quote from: oldraven;324238

You have not been paying attention. Watchdevil's 'redesign' is exactly the kind of strategy that killed Mercury. Make it a Lincoln from nose to tail on the Mustang chassis, or don't do it at all. It's obvious that a grille and lights job won't cut it anymore. That said, I hope they do something along those lines (just without any 'Ford' bits visible on the inside or out). Lincoln really needs a coupe.

Look... Im just saying Mercury is already dead. I would like to see something performance oriented other than the Mustang. Everybody has a Mustang, that is why I own a Cougar. Cougars were similar to a Mustang when they were created FIRST. Front-end swap isnt what killed Mercury, Ford lack of developing and pushing the design KILLED IT!. I have been paying attention.

Official: Ford Axes Mercury

Reply #58 – June 05, 2010, 09:25:02 AM

Quote from: mcb82gt;324266

Front-end swap isnt what killed Mercury, Ford lack of developing and pushing the design KILLED IT!.

Dude, that's the same thing. The front end swap is the prime example of Ford's lacking in the development/design department for Mercury.

Calm down there, chip. I added a wink smiley to let you know I was just ribbing you. And I agreed with you, man. Why so hostile?

Official: Ford Axes Mercury

Reply #59 – June 05, 2010, 11:07:05 AM

Quote from: oldraven;324297

Why so hostile?

I really dont know, I guess I was fired up yesterday. Sorry man.:D